The first part of the hey low logo - just the hey

Brands & Websites Designed for You &
the Planet

We are a digital studio driven by beauty and sustainability.
Our websites load in less than a second with an estimated environmental footprint reduced by 70% on average.
→ About us
“Hey Low made the whole process incredibly easy for us. Having worked with the team for a few years now, we know we can trust them to deliver quality work, on time. They provided invaluable insights into how to keep the site’s carbon footprint low, without sacrificing functionality and design.”
A portrait of Helen Scibilia

Helen Scibilia

Operations Manager
at Something More Near

They trusted us
The logo of
Practice

Low-carbon by Design,
Fast by Nature.

Sustainability
Our digital products are designed to use fewer resources and are powered by low-carbon energy sources.
Performance
Websites designed to be lightweight naturally load faster, resulting in improved performance and higher conversion rates.
Simplicity
Opting for clear and effective communication not only enhances performance but also minimizes resource consumption.
Services
Brand Strategy
& Identity
Positioning, Naming, Copywriting, Visual Identity, Logo design, Social media templates
Low-Carbon Web
Design & Development
UX Design, UI Design, Web Development, Optimisation & Maintenance
Consultancy
Workshop, Digital Footprint Audit
Principles
People & Planet over Profit
We are a purpose-led studio; We prioritize projects that focus on climate action and social justice. We have a strict policy of declining any future contracts with fossil fuel companies or trade associations and front groups representing the interests of these companies.
Keeping it simple
In a complex world of choices, simplicity shines. Just like the best pizzas focus on mastering a few key ingredients—dough, sauce, and cheese—we apply the same principle to website design. Embracing simplicity eliminates non-essentials, emphasizing what truly matters. It brings clarity, efficiency, and ease to design and content.
Beauty matters
Beauty enhances our lives. It helped our ancestors survive by indicating safety and edibility in nature. Neglecting beauty leads to dull environments and stress, while aesthetically pleasing surroundings improve well-being. Nature's efficient designs exemplify the power of beauty.
Defining boundaries
Just as Earth has boundaries, we establish our own limits for each project. By defining a page budget or the desired environmental impact, we set clear boundaries to guide our work. Regular reassessment ensures alignment with our goals throughout the development of a project.
Limiting energy-intensive medias
We prioritize efficiency by avoiding energy-intensive media in our projects. Videos can be heavy, difficult to navigate, and costly to produce. They are also less searchable and can quickly become outdated. 3D graphics drain device batteries and pose accessibility challenges. We minimize excessive animations and blinking elements to create an efficient and user-friendly experience by using media judiciously.
Using images efficiently
We make sure that every image serves a purpose in our projects. By avoiding unnecessary decorative images that lack value, we maintain a focused and meaningful visual experience. We meticulously optimize the format, size, and compression of our images, resulting in the best possible outcomes.
Typography on center stage
In our design philosophy, typography reigns supreme. The selection and implementation of font(s) play a pivotal role in creating a unique identity and influencing the overall atmosphere of the project. By meticulously curating fonts, we bring depth and character to our designs. Typography breathes life into our creations, making them visually captivating and impactful.
Reducing waste
Efficiency is at the core of our approach, and we employ various strategies to achieve it. Additionally to compressing and serving images in suitable sizes, we minimize data consumption and waste by removing unnecessary scripts. We also use cache system to reduce repetitive resource requests, enhancing overall efficiency.
Educating and engaging
We believe in the power of education and engagement to drive meaningful transformation. Recognizing that websites are dynamic and ever-evolving, we understand the importance of involving content creators in minimizing the environmental impact. We are part of a complex system and that change requires collective effort. By sharing our knowledge and empowering our team and clients with actionable instructions, we aspire to create a butterfly effect, sparking positive change beyond our immediate reach.
Progress over perfection
The pursuit of a sustainable web is a marathon, not a sprint. As web sustainability gains momentum, we're dedicated to embracing this direction while prioritizing well-being and enjoyment. Imperfections are inevitable. Mistakes are part of the learning process as we all navigate this journey together towards a more just and regenerative future.
Come &
say hello!
We are here to guide your brand and website through a transformative journey that turns a humble caterpillar into a breathtaking butterfly.
Contact us
“Teaming up with Hey Low has been our most strategic business decision, helping us build our brand, from crystallizing a resonant company name to launching a market-ready website and paving the way for sustainable growth and authentic customer connections.”
A portrait of Joseph Klatt

Joseph Klatt

Founder of Marble Plastics

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The second part of the hey low logo - just the low